Bachelor of Business (Tourism, Leisure and Event Management) | UniSC | University of the Sunshine Coast, Queensland, Australia

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Bachelor of Business (Tourism, Leisure and Event Management)

Build a fast-paced career from your love of new experiences.

Designed to prepare you for the demands of industry, our unique Bachelor of Business (Tourism, Leisure, and Event Management) program is your ticket to a fast paced career filled with opportunities. With a shift in focus to sustainable tourism, employers are looking for a new breed of tourism, leisure, and event managers. Real experiences include field work (e.g. Fraser Island) and industry projects that assist you to develop a solid foundation upon which you will enhance your knowledge of consumer needs and motivations, product development, service, stakeholder engagement, event management, business events, leisure, niche tourism, policy and planning, innovation and technology.

Study locations
  • Sippy Downs
  • South Bank
Refer to the program footnotes
CRICOS code
066415J
Commence
Semester 1 or Semester 2
Program length (full-time)
3 years
Annual tuition fee 2018
A$22,000
Estimated total tuition fee *
A$66,000
Footnotes
  • Only a full-time option is available to international students on a Student visa. Online programs are not available to Student visa holders.
  • * Estimated tuition fees are based on 2025 rates. Refer to international fees for more information.
  • Not all majors/minors and elective options are available at every campus. You should refer to the What Can I Study tab, and the proposed study sequence for your chosen campus and intake for further information.
  • Campus note: In addition to being able to study all courses at Sippy Downs, students may choose to complete some core and foundation business subjects at the Noosa Centre or Gympie campus. There may be a limited selection of elective courses available at South Bank. The option to study at Noosa is not available to international students on a Student visa.
  • ** Only first-year and second-year courses are offered at Fraser Coast in 2017. Third-year courses will become available in 2018. Further elective courses are available at Sippy Downs.
Study locations QTAC code
  • Sunshine Coast 012061
  • Fraser Coast ** 019061
  • South Bank 018061
Refer to the program footnotes
Minimum selection threshold
OP - 18 Rank - 61
UniSC program code
BU362
Commence
Semester 1 or Semester 2
Duration
3 years full time or equivalent part time
Study mode
on campus
Recommended prior study
English; Maths A, B or C
Fee type 2018
  • What will I pay?
Total courses
24
Total units
288
Footnotes
  • Campus note: In addition to being able to study all courses at Sippy Downs, students may choose to complete some core and foundation business subjects at the Noosa Centre or Gympie campus. There may be a limited selection of elective courses available at South Bank. The option to study at Noosa is not available to international students on a Student visa.
  • ** Only first-year and second-year courses are offered at Fraser Coast in 2017. Third-year courses will become available in 2018. Further elective courses are available at Sippy Downs.

Designed to prepare you for the demands of industry, our unique Bachelor of Business (Tourism, Leisure, and Event Management) program is your ticket to a fast paced career filled with opportunities. With a shift in focus to sustainable tourism, employers are looking for a new breed of tourism, leisure, and event managers. Real experiences include field work (e.g. Fraser Island) and industry projects that assist you to develop a solid foundation upon which you will enhance your knowledge of consumer needs and motivations, product development, service, stakeholder engagement, event management, business events, leisure, niche tourism, policy and planning, innovation and technology.

This program gives you the confidence in public speaking, communication, team work, leadership, time management, and inter-cultural understanding. You’ll benefit from direct industry engagement through guest speakers, volunteer opportunities and work experience with local businesses and other industry-focused activities. Broaden your experience by studying a component of this program overseas with the Study Overseas program.

Further develop your practical skills, and your industry networks, on a supervised 12 week internship where you can really immerse yourself in the career you are striving for. Internships are as broad as the industry with students having interned with: V8 Supercars, Wedding events, Accommodation providers (Oaks Resorts), Woodford Folk Festival, Ecotourism Australia, Aussie World, Moreton and Sunshine Coast Councils and Visit Sunshine Coast (to name but a few).

Career opportunities

Accommodation/destination management; marketing; festivals/sporting events; attraction/leisure/conference management; research; policy; hospitality.

Membership

Australian Tourism Research Institute; Pacific Area Travel Association; Ecotourism Association of Australia; Council on Hotel, Restaurant and Institutional Education.

Program structure

Introductory courses (8) 96 units

BUS101 Communication and Thought
BUS102 Social Media: Content Curation and Creation
BUS104 Social Media
BUS105 Social Media: Monitoring and Measurement
BUS106 Transmedia Storytelling Campaigns
BUS108 Creativity, Design and Communication Project*
COR109 Social Media Internship*
TSM102 Social Media Management*

Developing and Graduate courses (8) 96 units

BUS203 Introduction to the Creative Industries
BUS320 Introduction to Screen and Media Industries
TSM211 Creative Production
TSM221 Playing with Words: an Introduction to Creative Writing Craft
TSM223 Exploring Twentieth Century Theatre
TSM313 Performance 1
TSM314 Running Meetings, Incentives, Conventions and Exhibitions (M.I.C.E) industry events
TSM315 Work Integrated Learning Project

Elective courses (8) 96 units

Select 8 elective courses (96 units). Six electives (72 units) must be developing and graduate level (200/300 coded) courses. Two electives (24 units) must be from the School of Business while the remaining 6 electives (72 units) can be from either faculty (Arts, Business and Law or Science, Health, Education and Engineering).

Students can choose to use these electives towards a major from the Business majors listed below:

Note: Program structures are subject to change. Not all USC courses are available on every USC campus.

Total units: 288

Program requirements and notes

Program requirements

In order to graduate you must:

  • Successfully complete 288 units as outlined in the Program Structure
  • Complete no more than 10 introductory level (100 coded) courses, including the core course
Program notes
  • Completing this program within the specified (full-time) duration is based on studying 48 unit points per semester (normally 4 courses) and following the recommended study sequence
  • The unit value of all courses is 12 units unless otherwise specified
  • It is each students responsibility to enrol correctly according to your course requisites, program rules and requirements and be aware of the academic calendar dates
  • Courses within this program are assessed using a variety of assessment methods which may include essays, seminar presentations, reports, in-class tests and examinations
  • As part of your USC program, you may apply to Study Overseas to undertake courses with an overseas higher education provider
  • Only a full-time study option is available to international students on a Student Visa
  • Refer to the Managing your progression page for help in understanding your program structure, reviewing your progress and planning remaining courses.
  • Register your selected major(s) and/or minor(s)