This Bachelor of Business (Marketing) Study Plan is for students commencing in the current semester.
Year 1
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| COR109 | ||||
| BUS101 Exploring Business Research |
| 12 | ||
| BUS106 | ||||
| BUS108 Information Systems in Organisations |
| 12 | Anti: ACC108 |
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| BUS102 Economics for Business |
| 12 | |
| BUS104 Discovering Management |
| 12 | |
| BUS105 Marketing Essentials |
| 12 |
PLUS select 1 introductory level (100 coded) elective course from either faculty (Arts, Business and Law or Science, Health, Education and Engineering).
Year 2
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| MKG220 Marketing Communication |
| 12 | Pre: BUS105 | |
| MKG222 |
PLUS select 1 elective course from either faculty (Arts, Business and Law or Science, Health, Education and Engineering).
PLUS select 1 advanced level (200 / 300 coded) elective course from either faculty (Arts, Business and Law or Science, Health, Education and Engineering).
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| BUS203 Business Law |
| 12 | Anti: BUS103 or LAW101 or LAW102 or LAW201 or LAW202 or LAW203 or LAW204 |
| MKG210 Consumer Behaviour |
| 12 | Pre: BUS105 |
| MKG211 Services Marketing |
| 12 | Pre: BUS105 |
PLUS select 1 elective course from the School of Business.
Year 3
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| BUS320 Business, Governance and Society |
| 12 | Pre: Completed 144 units in undergraduate business courses | |
| MKG324 |
PLUS select either:
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| MKG221 Sports Marketing |
| 12 | Pre: BUS105 |
OR select 1 advanced level (200 / 300 coded) elective course from the School of Business.
PLUS select 1 advanced level (200 / 300 coded) elective course from either faculty (Arts, Business and Law or Science, Health, Education and Engineering).
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| MKG322 Building and Managing Brands |
| 12 | Pre: BUS105 |
PLUS select 1 course from either:
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| IBS310 | ||||
| MKG212 |
OR select 1 advanced level (200 / 300 coded) elective course from the School of Business.
PLUS select 2 advanced level (200 / 300 coded) elective courses from either faculty (Arts, Business and Law or Science, Health, Education and Engineering).
If you have not yet successfully completed MKG221 Sports Marketing you must complete IBS310 or MKG212.