This Bachelor of Business (Marketing) Study Plan is for students commencing in the current semester at USC Fraser Coast.
Fraser Coast students please note:
- Not all courses are offered at USC Fraser Coast each semester.
- Elective options for a semester will be visible on release of the timetable for the relevant semester. Only the current semester Class Timetable is available at this point in time. Please contact Student Central Fraser Coast for additional support.
- For detailed course information (including requisites), refer to the individual course descriptions.
- Year 3 courses will be offered at Fraser Coast from 2017
Year 1
Semester 1
COR109 Global Business Management
BUS102 Communication and Thought
BUS104 Introduction to Economics
BUS105 Management and Organisational Behaviour
Semester 2
BUS101 Introduction to Marketing
BUS106 Business Analytics
BUS108 Accounting for Business
PLUS select 1 elective course from either faculty (search class timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
Year 2
Semester 1
BUS203 Introduction to Informatics
MKG210 Business Law and Ethics
MKG211 Consumer Behaviour
PLUS select 1 elective course from either faculty (search class timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
Semester 2
MKG220 Services Marketing
MKG222 Marketing Communication
PLUS select 1 elective course from either faculty (search class timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
PLUS select 1 advanced level (200 / 300 coded) elective course from either faculty (search class timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
Year 3
Year 3 courses will be offered at Fraser Coast from 2017
Semester 1
MKG322 Marketing of Social Causes
PLUS select 1 course from either:
IBS310 Brand Management
MKG212 International Marketing
OR select 1 advanced level (200 / 300 coded) elective course from either faculty (search class timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
PLUS select 2 advanced level (200 / 300 coded) elective courses from either faculty (search class timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
Semester 2
BUS320 Food Marketing
MKG324 Corporate Governance and Social Responsibility
PLUS select 1 course from either:
MKG221 Contemporary and Emerging Marketing Perspectives
OR select 1 advanced level (200 / 300 coded) elective course from either faculty (search class timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
PLUS select 2 advanced level (200 / 300 coded) elective courses from the School of Business (search class timetable). A wider range of elective options can be studied at Sippy Downs campus from School of Business.