Social Media | UniSC | University of the Sunshine Coast, Queensland, Australia

Accessibility links

Non-production environment - edittest.usc.edu.au
This page was archived on 23 August 2023 and is no longer updated.

Social MediaMajorMinor

If you are excited by the latest updates in digital media and passionate about communication, consider a career in social media. Social media proficiency is a desirable skill in modern business and your studies will prepare you with the digital skills necessary for a flexible career in business or communications.

This dynamic major will equip you with a variety of multi-disciplinary talents, bringing together core elements from marketing, advertising and journalism.

You will be mentored by award-winning academics with a focus on hands-on professional experience and learn how to create and manage content across multiple platforms, including how to overcome ethical and legal complications.

Take advantage of the opportunity to work with real-world clients and graduate with a portfolio of professional work to present to prospective employers.

Major (8)

For a major in Social Media students must successfully complete 8 courses:

CourseSemester of offerUnitsRequisites
BUS105 Engineering System Design
CMN120 Marketing Essentials
CMN204 Introduction to Contemporary Global Media and Communication
CMN208 Social Media: Content Curation and Creation
CMN226 Issues in Social Media
CMN276 Creative and Interactive Advertising
CMN308 Social Media Communication
CMN309 Social Media: Monitoring and Measurement

Minor (4)

For a minor in Social Media students must successfully complete 4 courses:

CourseSemester of offerUnitsRequisites
BUS105 Transmedia Storytelling Campaigns
CMN204 Marketing Essentials
CMN276 Social Media: Content Curation and Creation
CMN308 Social Media Communication