Major (8)
For a major in Public Relations, students must successfully complete 8 courses:
| Course | Semester of offer | Units | Requisites |
|---|---|---|---|
| CMN120 Consumer Behaviour | |||
| CMN231 Services Marketing | |||
| CMN252 Marketing Communication | |||
| CMN276 Digital Branding | |||
| CMN311 Marketing in a Global Environment | |||
| CMN312 Evidenced Based Decision Making | |||
| CMN314 Finance and Accounting for Managers | |||
| CMN315 Innovation Management and Professional Development |
*Available to be studied online
Minor (4)
For a minor in Public Relations, students must successfully complete 4 courses:
| Course | Semester of offer | Units | Requisites |
|---|---|---|---|
| CMN120 Leading and Managing Organisations | |||
| CMN231 Strategy, Governance and Ethics | |||
| CMN252 Introduction to Contemporary Global Media and Communication | |||
| CMN315 Communication Campaign Planning |
*Available to be studied online