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Creative Advertising

The Creative Advertising major prepares you for creative and strategic roles in the dynamic advertising industry.

You’ll study communication and advertising theories and develop your practical skills through industry projects for real clients. You’ll also learn about copywriting, new media advertising, advertising planning and design.

This major develops your professional skills in communication, creative problem solving, teamwork, time management and leadership – transferable skills that are valuable in any career.

Career opportunities

Account executive, copywriter, creative director, account planner, art director, advertising designer.

Major (8)

For a major in Creative Advertising, students must successfully complete 8 courses:

Course	Semester of offer	Units	Requisites
CMN140 Administrative Law
DES105 Professional Conduct
CMN204 Evidence
CMN213 Regulation
CMN224 Commercial Law
CMN226 Introduction to Creative Advertising
DES211 Design Methods

PLUS select 1 course from:

Course	Semester of offer	Units	Requisites
CMN311 Social Media: Content Curation and Creation
CMN312 Editing for Professionals

*Available to be studied online

Minor (4)

For a minor in Creative Advertising, students must successfully complete 4 courses:

Course	Semester of offer	Units	Requisites
CMN140 Advertising Campaigns
CMN204 Creative and Interactive Advertising
CMN224 Visual Identity
CMN226 Industry Project 1: Communication, Creativity and Design