Leading-edge communication for a changing world
Want to future-proof your career? Communication is one of the most in-demand skills across all industries. In a changing global economy, organisations are looking for professionals who can communicate strategically and effectively across a range of audiences, channels and media.
- Only a full-time option is available to international students on a Student visa. Online programs are not available to Student visa holders.
- * Estimated tuition fees are based on 2023 rates. Refer to international fees for more information.
- Not all majors/minors and elective options are available at every campus. You should refer to the What Can I Study tab, and the proposed study sequence for your chosen campus and intake for further information.
Want to future-proof your career? Communication is one of the most in-demand skills across all industries. In a changing global economy, organisations are looking for professionals who can communicate strategically and effectively across a range of audiences, channels and media.
The Bachelor of Communication (Professional Communication) prepares you to take advantage of this demand, with a broad skillset that includes written, visual and audio communication. You’ll study the foundations of communication theory and its application across a range of fields, including social media, public relations, journalism, publishing and more.
In this program you will:
- Learn the foundations of communication, storytelling and entrepreneurship, and how to use them in professional and global contexts.
- Build practical experience in communication research, content curation, and campaign development and implementation.
- Understand the changing communication needs of a range of groups, including corporate businesses, non-profits and social change organisations.
- Gain hands-on experience through your choice of industry project.
Career opportunities:
- Social media specialist
- Content strategist
- Communications manager
- Copywriter
- Editor
- Speech writer
- Professional speaker
- Technical writer
- Organisational communication
- Political, NGO, and activist communication
Program structure
Introductory courses (4) 48 units
CMN101 Introduction to Creative Entrepreneurship
CMN106 Contemporary Communication Theory and Trends
CMN107 Communication for the Creative Professional
CMN108
Developing and Graduate courses (12) 144 units
CMN204 Social Media: Content Curation and Creation
CMN213
CMN228 Media Law and Ethics
CMN252 Writing for Strategic Communication
CMN276 Social Media Communication
CMN309 Transmedia Storytelling Campaigns
CMN313
CMN314 Global Communication
CMN315
EGL201 Reality Bites: An Exploration of Non-Fiction
EGL206 Reading Aboriginal and Torres Strait Islander Writing
SUS202 Communicating Sustainability
Elective courses (8) 96 units
Select 8 courses (96 units) from the undergraduate elective course options. 2 electives (24 units) must be developing and graduate (200/300 coded) level courses. Students are strongly encouraged to use their electives to complete courses in the available Communication disciplines.
Note: Program structures are subject to change. Not all USC courses are available on every USC campus.
Total units: 288
Recommended study sequences
Program requirements and notes
In order to graduate you must:
- Successfully complete 288 units as outlined in the Program Structure
- Complete no more than 10 introductory level (100 coded) courses
Program Notes
- Completing this program within the specified (full-time) duration is based on studying 48 units per semester (normally 4 courses) and following the recommended study sequence
- The unit value of all courses is 12 units unless otherwise specified
- It is each students responsibility to enrol correctly according to your course requisites, program rules and requirements and be aware of academic calendar dates
- Courses within this program are assessed using a variety of assessment methods which may include essays, seminar presentations, reports, in-class tests and examinations
- As part of your USC program, you may apply to Study Overseas to undertake courses with an overseas higher education provider
- Only a full-time study option is available to international students on Student visa
- Refer to the Managing your progression page for help in understanding your program structure, reviewing your progress and planning remaining courses