Creative Advertising | UniSC | University of the Sunshine Coast, Queensland, Australia

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Creative Advertising

The Creative Advertising major prepares you for creative and strategic roles in the dynamic advertising industry.

You’ll study communication and advertising theories and develop your practical skills through industry projects for real clients. You’ll also learn about copywriting, new media advertising, advertising planning and design.

This major develops your professional skills in communication, creative problem solving, teamwork, time management and leadership – transferable skills that are valuable in any career.

Career opportunities

Account executive, copywriter, creative director, account planner, art director, advertising designer.

Major (8)

For a major in Creative Advertising, students must successfully complete 8 courses:

CourseSemester of offerUnitsRequisites
CMN140 Education Research Theories and Methodologies
DES105 Introduction to Creative Advertising
CMN204 Introduction to Design and Concept
CMN213 Social Media: Content Curation and Creation
CMN224 Editing for the Communication Professional
CMN226 Advertising Campaigns
DES211 Advertising: Copy and Image

PLUS select 1 course from:

CourseSemester of offerUnitsRequisites
CMN311 Visual Identity
CMN312 Industry Project 1: Communication, Creativity and Design

Minor (4)

For a minor in Creative Advertising, students must successfully complete 4 courses:

CourseSemester of offerUnitsRequisites
CMN140 Industry Internship 1: Communication, Creativity and Design
CMN204 Introduction to Creative Advertising
CMN224 Social Media: Content Curation and Creation
CMN226 Advertising Campaigns