Prepare for a creative business career
Combine your creative passion with industry-relevant business skills through a flexible double degree that opens a world of opportunities. You’ll develop broad skills in key areas like management, marketing, communication and entrepreneurship, and can choose to pursue your creative interests by specialising in music, social media, creative writing, fashion studies and more. When you graduate, you’ll be ready to take advantage of the diverse opportunities on offer in a range of dynamic and growing creative and digital industries, as well as traditional industries.
New in 2020
Combine your creative passion with industry-relevant business skills through a flexible double degree that opens a world of opportunities. You’ll develop broad skills in key areas like management, marketing, communication and entrepreneurship, and can choose to pursue your creative interests by specialising in music, social media, creative writing, fashion studies and more. When you graduate, you’ll be ready to take advantage of the diverse opportunities on offer in a range of dynamic and growing creative and digital industries, as well as traditional industries.
In this degree you will:
- Study the fundamentals of contemporary business, and develop the skills and mindset you need to succeed as an entrepreneur
- Develop specialist creative and technical skills and build your professional portfolio
- Gain hands-on experience through internships and work placements, and grow your professional network
- Equip yourself with the core skills sought by employers and clients, including critical thinking, problem solving, teamwork and communication.
Career opportunities
Depending on the major chosen:
- Business manager
- Economist
- Entrepreneur
- Marketing coordinator
- HR manager
- Innovation manager
- Communications professional
- Market researcher
- Writer/publisher
- Creative director
- Advertising executive
- International business
- Tourism and hospitality manager
Program structure
Business courses
Introductory courses (7) 84 units
BUS101 Understanding Society: An Introduction to Social Theory
BUS102 Ethics and Professional Practice
BUS104 Gender and Culture
BUS105 Organisational Contexts for Social Work Practice
BUS105 Masters of Social Work Field Education 1
BUS108 Master of Social Work Field Education 2
COR109 Thermofluids 1
Developing and Graduate courses (3) 36 units
BUS203 Mechatronic Design 1
BUS306 Mechatronic Design 2
BUS320 Image Processing and Machine Vision
1 Major (96 units) selected from the USC Business School:
- Accounting
- Economics and Finance
- Entrepreneurship
- Human Resource Management
- Information Systems
- International Business
- Management
- Marketing
- Tourism, Leisure and Event Management
Creative Industries courses
Introductory courses (2) 24 units
CMN101 Business Analytics
CMN103 Introduction to Economics
Graduate course (1) 12 units
CMN313 Introduction to Management
Major and minor courses (12) 114 units
Select 12 courses to complete 1 major and 1 minor from:
Majors
- Animation and Visualisation Design
- Creative Advertising
- Creative Writing and Publishing
- Interactive and UX Design
- Music
- Screen Media
- Serious Games Design
- Social Media
- Theatre and Performance
- Visual Communication
Minors:
- Animation and Visualisation Design
- Creative Advertising
- Creative Writing and Publishing
- English
- Entrepreneurship
- Event Management
- Fashion Studies
- Interactive and UX Design
- Interactive Narrative
- Marketing
- Music
- Photographic Practice
- Screen Media
- Serious Games Design
- Social Media
- Theatre and Performance
- Visual Communication
Elective courses
Select elective courses from the undergraduate elective course options. The number of electives is dependent on the Business major chosen and the number of required courses included in that major. The total number of courses required to complete the program is 32 courses.
Note: Program structures are subject to change. Not all USC courses are available on every USC campus.
Total units: 384
Program requirements and notes
Program requirements
In order to graduate you must:
- Successfully complete 384 units as outlined in the Program Structure
Program notes
- Completing this program within the specified (full-time) duration is based on studying 48 unit points per semester (normally 4 courses) and following the recommended study sequence
- The unit value of all courses is 12 units unless otherwise specified
- It is each students responsibility to enrol correctly according to your course requisites, program rules and requirements and be aware of the academic calendar dates
- Courses within this program are assessed using a variety of assessment methods which may include essays, seminar presentations, reports, in-class tests and examinations
- As part of your USC program, you may apply to Study Overseas to undertake courses with an overseas higher education provider
- Refer to the Managing your progression page for help in understanding your program structure, reviewing your progress and planning remaining courses.