Bachelor of Business (Marketing) Study Plan - Pathway 1 | UniSC | University of the Sunshine Coast, Queensland, Australia

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Bachelor of Business (Marketing) Study Plan - Pathway 1

Pathway 1 - Marketing Research Major

Year 1
  • Two (2) core courses:
    • One core course should be studied in your first semester and one in your second semester
  • Six (6) required introductory (100 level) courses.
Core courses (2)

Select 2 core courses from:

CourseSemester of offer
(Sunshine Coast)
UnitsRequisites
COR109 Teaching Arts in the Early Years
COR110 Introduction to Aboriginal and Torres Strait Islander Education
COR111 Playing with Words : an Introduction to Creative Writing Craft
Introductory courses (6)
CourseSemester of offer
(Sunshine Coast)
UnitsRequisites
BUS102 Earth's Surface Processes
BUS103 Learning in Australian Landscapes
BUS104 Discovering Science
BUS105 Individual Learner Needs
BUS106 Teaching Technologies: Curriculum and Pedagogy
BUS108 Professional Experience: Facilitating the Learning Environment
Year 2
  • One (1) required introductory (100 level) course.
  • Five (5) required advanced (200 / 300 level) courses.
  • Two (2) elective courses.
    • Of the 2 electives, 1 must be an advanced (200 / 300 level) course.
Required courses (6)
CourseSemester of offer
(Sunshine Coast)
UnitsRequisites
BUS211 Teaching Reading and Writing
MKG210 Teaching HPE in the Early Years
MKG211 Assessing Learning
BUS101 Exploring Business Research
  • Sunshine Coast: Semester 1, Semester 2
  • Moreton Bay: Semester 1, Semester 2
  • Caboolture: Semester 2
  • Online: Semester 1, Semester 2
12 
MKG220 Marketing Communication
  • Sunshine Coast: Semester 2
  • Moreton Bay: Semester 2
  • Online: Semester 2
12Pre: BUS105

PLUS select 1 required course from:

CourseSemester of offerUnitsRequisites
IBS321 International Business Strategy: Sustainable and Digital Perspectives
  • Sunshine Coast: Semester 2
  • Moreton Bay: Semester 2
  • Online: Semester 2
12Pre: BUS104 or IBS100
MKG221 Sports Marketing
  • Sunshine Coast: Semester 2
  • Moreton Bay: Semester 2
  • Online: Semester 2
12Pre: BUS105
MKG222    
MKG322 Building and Managing Brands
  • Sunshine Coast: Semester 1
  • Moreton Bay: Semester 1
  • Online: Semester 1
12Pre: BUS105
Elective courses (2)

Select 2 elective courses, 1 must be an advanced (200 / 300 level) course.

Year 3
  • Three (3) required advanced (200 / 300 level) courses.
  • Five (5) elective courses.
    • All must be advanced (200 / 300 level) courses.
Required courses (3)
CourseSemester of offerUnitsRequisites
BUS301    
BUS320 Business, Governance and Society
  • Sunshine Coast: Semester 1, Semester 2
  • Moreton Bay: Semester 1, Semester 2
  • Online: Semester 1, Semester 2
12Pre: Completed 144 units in undergraduate business courses
MKG321    
Elective courses (5)

Select 5 elective courses, all must be advanced (200 / 300 level) courses. Courses can be from either faculty (Arts and Business or Science, Health, Education and Engineering).