Bachelor of Design and Communication | UniSC | University of the Sunshine Coast, Queensland, Australia

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Bachelor of Design and Communication

Combine visual design skills with communication.

Turn your passion into a fulfilling career with a Bachelor of Design and Communication. Gain hands-on experience to specialise in graphic design, e-Media and 3D design. Balance this with communication studies in editing, news, television and radio journalism, creative advertising and creative writing.

Study location
  • Sippy Downs
Refer to the program footnotes
CRICOS code
074095J
Commence
Semester 1 or Semester 2
Program length (full-time)
3 years
Semester tuition fee 2017
A$11,200
Estimated total tuition fee *
A$67,200
Footnotes
  • Only a full-time option is available to international students on a Student visa. Online programs are not available to Student visa holders.
  • * Estimated tuition fees are based on 2025 rates. Refer to international fees for more information.
  • Not all majors/minors and elective options are available at every campus. You should refer to the What Can I Study tab, and the proposed study sequence for your chosen campus and intake for further information.
Study location QTAC code
  • Sunshine Coast 011031
Minimum selection threshold
OP - 18 Rank - 61
UniSC program code
AR336
Commence
Semester 1 or Semester 2
Duration
3 years full time or equivalent part time
Study mode
on campus
Recommended prior study
English
Fee type 2017
  • What will I pay?
Total courses
24
Total units
288

Turn your passion into a fulfilling career with a Bachelor of Design and Communication. Gain hands-on experience to specialise in graphic design, e-Media and 3D design. Balance this with communication studies in editing, news, television and radio journalism, creative advertising and creative writing.

Our program offers guest lectures, workshops and connections with industry bodies including AGDA and Analogue Digital. You will develop the practical skills you need to design for web, print and emerging media, and learn how to communicate effectively using the language of design. Throughout your course you will produce work for real clients, develop a professional portfolio and exhibit in the USC Art Gallery giving you exposure to industry and potential employers to help you land your dream job.

You'll gain experience in areas such as advertising, journalism, television, creative writing, web design, animation, illustration, packaging, photography, typography, drawing, branding, digital design, communications and graphic design. Combined together, these elements give you the knowledge to become a highly creative visual communicator.

This degree prepares you to work in a range of creative industries, such as advertising, television, branding, merchandising, E-Media, graphic design and communication.

Majors

Communication majors: 3D design; e-media design; graphic design.

Career opportunities

Depending on courses selected, graphic design, editing, advertising, marketing, interpretive design, animation, photography, packaging, public relations, publishing, web design.

Admission requirements

Please refer to the English language entry requirements.

Program structure

Introductory courses (7)

CMN102 An Introduction to Australian Politics: The Makings of a Republic?
COR109 Making Public Policy in a Global Era
DES101 International Relations: Theory and Practice
DES105 Politics of the USA

PLUS select 1 course from:

CMN116 Forces of Change in International Politics
CMN120 Indonesia: Society, Culture and Politics
CMN130 International Security
CMN140 Politics and the Media

PLUS select 2 courses from:

DES102 Politics and Security in East Asia
DES103 Business Law and Ethics
DES104 The Writer and the Law
DES106 Planning and Environmental Law

Advanced courses (12)

CMN213 Criminal Law: An Introduction

PLUS select 5 courses from:

CMN216 Family Law: Legal Frameworks and Issues
CMN222 Visual Literacy: Design Principles and Practice
CMN224 Introduction to Design
CMN226 e-Media A
CMN228 e-Media B
CMN231 e-Media C
CMN235 e-Media D
CMN237 e-media E - Internship/Professional Project
CMN240 e-Media F - Professional Portfolio
CMN248 Introduction to Design
CMN249 e-Media A
CMN302 e-Media B
CMN305 e-Media C

PLUS select 6 courses from your chosen major study area:

Graphic Design major

DES211 Game Art: Introduction to 2D & 3D
DES212 Game Art: Characters & Vehicles
DES213 Game Art: Virtual Environments
DES214 3D Design F - Professional Portfolio
DES215 Creativity and Communication
DES216 Communication and Thought

e-Media Design major

DES221 Visual Literacy: Design Principles and Practice
DES222 Introduction to Design
DES223 Playing with Words : an Introduction to Creative Writing Craft
DES224 Public Relations: Contemporary Perspectives
DES225 Introduction to Journalism
DES226 Introduction to Creative Advertising

3D Design major

DES231 Ways of Seeing: Understanding Images
DES232 Digital Photographic Practice
DES233 Visual Worlds: An Introduction to Art and Design History
DES234 Typography
DES235 Editing for the Communications Professional
DES236 Risk, Crisis and Issues Management

Please note: Students must commence the advanced design courses in Semester 1 following the successful completion of DES105 .

Elective courses (5)

Select 5 elective courses from either faculty (Arts, Business and Law or Science, Health, Education and Engineering). 2 electives must be advanced level (200 / 300 coded) courses.

Note: Program structures are subject to change. Not all USC courses are available on every USC campus.

Total units: 288

Program requirements and notes

Program requirements

In order to graduate you must:

  • Successfully complete 288 units as outlined in the Program Structure
  • You must select and register your compulsory major(s)/minor(s) as soon as possible
Program notes
  • The 6 advanced courses from one of the design streams, plus DES101 and DES105 , will constitute a major in that stream
  • Students must commence the advanced design courses in Semester 1, following the successful completion of DES105
  • Completing this program within the specified (full-time) duration is based on studying 48 unit points per semester (normally 4 courses)
  • Courses within this program are assessed using a variety of assessment methods which may include essays, seminar presentations, reports, in-class tests and examinations
  • As part of your USC program, you may apply to Study Overseas to undertake courses with an overseas higher education provider
  • Only a full-time study option is available to international students on a Student Visa
  • Refer to the Planning your study page to manage your progression
  • You may wish to use electives to complete an additional major or minor
  • Register your selected major(s) and/or minor(s)