This Bachelor of Design and Marketing Study Plan is for students commencing in the current semester.
Year 1
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| COR109 | ||||
| BUS104 Discovering Management |
| 12 | ||
| DES101 Elements of Design |
| 12 | ||
| DES105 Design Methods |
| 12 |
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| BUS101 Exploring Business Research |
| 12 | ||
| BUS105 Marketing Essentials |
| 12 | ||
| DES106 |
PLUS select 1 elective course from either faculty (Arts, Business and Law or Science, Health, Education and Engineering).
Year 2
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| MKG210 Consumer Behaviour |
| 12 | Pre: BUS105 |
| MKG211 Services Marketing |
| 12 | Pre: BUS105 |
PLUS select 1 advanced level (200/300 coded) required course from the one of the following steams for a major:
Graphic Design, e-Media Design
PLUS select 1 elective course from either faculty (Arts, Business and Law or Science, Health, Education and Engineering).
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| MKG220 Marketing Communication |
| 12 | Pre: BUS105 | |
| MKG222 |
PLUS select 1 advanced level (200/300 coded) required course from the one of the following steams for a major:
Graphic Design, e-Media Design
PLUS select 1 elective course from either faculty (Arts, Business and Law or Science, Health, Education and Engineering).
Year 3
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| MKG322 Building and Managing Brands |
| 12 | Pre: BUS105 |
PLUS select 2 advanced level (200/300 coded) required courses from the one of the following steams for a major:
Graphic Design, e-Media Design
PLUS select 1 course from either:
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| MKG212 | ||||
| IBS310 |
OR select 1 advanced level (200/300 coded) elective course from either faculty (Arts, Business and Law or Science, Health, Education and Engineering).
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| MKG324 |
PLUS select 2 advanced level (200/300 coded) required courses from the one of the following steams for a major:
Graphic Design, e-Media Design
PLUS select either:
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| MKG221 Sports Marketing |
| 12 | Pre: BUS105 |
OR select 1 advanced level (200/300 coded) elective course from either faculty (Arts, Business and Law or Science, Health, Education and Engineering).
If you have not yet successfully completed IBS310 or MKG212 you must complete MKG221 Sports Marketing.