This Bachelor of Business - Marketing major Study Plan is for students commencing in Semester 2, 2015 at the USC Gympie Learning Hub.
Year 1
Semester 2
Course | Semester of offer (Sunshine Coast) | Units | Requisites |
---|---|---|---|
COR109 Design of Roads and Drainage | |||
BUS101 Planning and Environmental Law | |||
BUS106 Environmental and Resource Economics | |||
BUS108 Climate Change Adaptation |
Semester 1
Course | Semester of offer (Sunshine Coast) | Units | Requisites |
---|---|---|---|
BUS102 | |||
BUS104 Property and Asset Management | |||
BUS105 Communication and Thought |
PLUS select 1 introductory level (100 coded) elective course from either faculty (Arts and Business or Science, Health, Education and Engineering).
Year 2
Semester 2
Course | Semester of offer (Sunshine Coast) | Units | Requisites |
---|---|---|---|
MKG220 Business Analytics | |||
MKG222 Accounting for Business |
PLUS select 1 elective course from either faculty (Arts and Business or Science, Health, Education and Engineering).
PLUS select 1 advanced level (200 / 300 coded) elective course from either faculty (Arts and Business or Science, Health, Education and Engineering).
Semester 1
Course | Semester of offer (Sunshine Coast) | Units | Requisites |
---|---|---|---|
BUS203 Introduction to Informatics | |||
MKG210 Introduction to Economics | |||
MKG211 Management and Organisational Behaviour |
PLUS select 1 elective course from the School of Business.
Year 3
Semester 2
Course | Semester of offer (Sunshine Coast) | Units | Requisites |
---|---|---|---|
BUS320 Introduction to Marketing | |||
MKG324 Marketing Communication |
PLUS select either 1 course from:
Course | Semester of offer (Sunshine Coast) | Units | Requisites |
---|---|---|---|
MKG221 Marketing of Social Causes | |||
MKG321 Business Law and Ethics |
OR select 1 advanced level (200 / 300 coded) elective course from the School of Business.
PLUS select 1 advanced level (200 / 300 coded) elective course from either faculty (Arts and Business or Science, Health, Education and Engineering).
Semester 1
Course | Semester of offer (Sunshine Coast) | Units | Requisites |
---|---|---|---|
MKG322 Consumer Behaviour |
PLUS select either 1 course from:
Course | Semester of offer (Sunshine Coast) | Units | Requisites |
---|---|---|---|
IBS310 Services Marketing | |||
MKG212 Corporate Governance and Social Responsibility |
OR select 1 advanced level (200 / 300 coded) elective course from the School of Business.
PLUS select 2 advanced level (200 / 300 coded) elective courses from either faculty (Arts and Business or Science, Health, Education and Engineering).
If you have not yet successfully completed either MKG221 Contemporary and Emerging Marketing Perspectives or MKG321 Sport and Event Marketing you must complete IBS310 Marketing Research Project or MKG212 Brand Management.