This Bachelor of Business - Marketing major Study Plan is for students commencing in Semester 1, 2016 at USC SouthBank.
There may be a limited selection of elective courses available at USC SouthBank campus.
Year 1
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| COR109 Physics | |||
| BUS102 Cell Biology | |||
| BUS104 Science Research Methods |
PLUS select 1 elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| BUS101 Introduction to Mathematics | |||
| BUS105 Mathematics Foundations | |||
| BUS106 Environment, Technology and Sustainability | |||
| BUS108 Communication and Thought |
Year 2
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| BUS203 Introduction to Economics | |||
| MKG210 Management and Organisational Behaviour | |||
| MKG211 Business Analytics |
PLUS select 1 elective course from the School of Business courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from the School of Business).
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| MKG220 Introduction to Marketing | |||
| MKG222 Accounting for Business |
PLUS select 1 elective course from the School of Business courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from the School of Business).
PLUS select 1 advanced level (200 / 300 coded) elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
Year 3
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| MKG322 Introduction to Informatics |
PLUS select either 1 course from:
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| IBS310 Business Law and Ethics | |||
| MKG212 Consumer Behaviour |
OR select 1 advanced level (200 / 300 coded) elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
PLUS select 2 advanced level (200 / 300 coded) elective courses from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| BUS320 Services Marketing | |||
| MKG324 Marketing Communication |
PLUS select either 1 course from:
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| MKG221 Marketing of Social Causes | |||
| MKG321 Brand Management |
OR select 1 advanced level (200 / 300 coded) elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
PLUS select 1 advanced level (200 / 300 coded) elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
If you have not yet successfully completed IBS310 International Marketing or MKG212 Food Marketing you must complete either MKG221 Corporate Governance and Social Responsibility or MKG321 Contemporary and Emerging Marketing Perspectives.