Bachelor of Communication | UniSC | University of the Sunshine Coast, Queensland, Australia

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Bachelor of Communication

  • Graduates can work in a range of creative industries
  • Industry professionals are involved in course delivery
  • Opportunity to undertake a professional placement

Program summary

Program title: Bachelor of Communication
Award abbreviation: BComn
QTAC code: 011041
OP/Rank for 2012 entry: OP-18 / Rank-63
Duration: 3 years full-time or equivalent part-time
Commence: Semester 1 or Semester 2
Study mode: on campus
Recommended prior study: English
Fee type 2012: Commonwealth supported places, fee paying places, international fee-paying places
Total units: 288
USC program code: AR342
CRICOS code: 058396G. Only a full-time option is available to international students on a Student Visa.

Prepare for creative work in the competitive communication and information industries.

This program is for those who have a broad interest in professional writing, public relations, journalism, creative writing, publishing, and creative advertising. Developed and taught in cooperation with industry, studies have a practical focus that emphasise professional communication and offer a balanced mix of theory, analysis and professional experience. You learn foundation skills in communication studies and then focus on specialised strands. In the final year, work experience is often available in local communication industries.

Majors

Communication majors: Communication studies; creative advertising; creative writing; journalism; public relations.

Career opportunities

Depending on the major selected: journalism, professional writing, public relations, event management, advertising, corporate communication, creative writing, tourism, web editing.

Enquiries
  • Contact Student Administration for application and admission information
  • Contact the Faculty of Arts and Business for program advice

Program Leader
Dr Gregory Nash
Tel: +61 7 5456 5040
Email: Gnash@usc.edu.au

Program requirements

In order to graduate you must:

  • Complete 18 required courses (including 12 Advanced Communication courses) and 6 electives.
  • Complete no more than 10 introductory level courses, including core courses.
  • Complete no more than 6 courses from the School of Business or the Faculty of Science, Health, Education and Engineering.
  • Register selected Majors and Minors with Student Administration.
Program notes
  • Completing this program within the specified (full-time) duration is based on studying 48 unit points per semester (normally 4 courses).
  • Required introductory courses may count toward some majors and minors.
  • Two of the following courses may also be counted towards your 12 advanced courses:
    • CMN301 Communication Theory and Practice
    • EGL201 Introduction to Creative Writing
    • EGL285 Public Relations Strategies and Tactics
    • INT270 Introduction to Journalism
  • Courses within this program are assessed using a variety of assessment methods including essays, seminar presentations, reports, in-class tests and examinations. Not all courses will necessarily include all methods.
  • As part of your USC program, you may apply to participate in the Global Opportunities (GO) Program to undertake courses with an overseas higher education provider. It is advisable to contact your Program Advisor to discuss timing and course issues.
  • Only a full-time study option is available to international students on a Student Visa.
  • When enrolling, refer to the Study Plan.
  • Program structure

    Core courses

    Select 2 core courses from:
    COR109 Introduction to Creative Advertising
    COR110 International Journalism
    COR111 Reality Bites: An Exploration of Non-Fiction

    Introductory courses

    1 required course
    CMN102 Wonderworlds: An Exploration of English Literature

    PLUS select 1 course from:
    CMN116 Politics and the Media
    CMN120 Communication and Thought
    CMN130 Innovation, Creativity and Entrepreneurship
    CMN140 Environment, Technology and Sustainability

    PLUS select 2 introductory level courses in an area other than Communication from the School of Communication or School of Social Sciences

    Advanced courses

    Select 12 advanced level (200 or 300 coded) courses from:

    Elective courses

    Select 6 elective courses from either faculty (Arts and Business or Science, Health, Education and Engineering).

    TOTAL UNITS 288

    Study Plan

    The Bachelor of Communication Study Plan is for students commencing in the current semester.

    Year 1
    Core courses (2)

    Select 2 core courses from:

    CourseSemester of offerUnitsRequisites
    COR109 Global Business Management
    COR110 Digital Logic and Computer Programming
    COR111 Control Systems
    Required courses (4)
    CourseSemester of offerUnitsRequisites
    CMN102 Embedded System Design

    PLUS select 1 course from:
    CourseSemester of offerUnitsRequisites
    CMN116 Image Processing and Machine Vision
    CMN120 Communication and Thought
    CMN130 Innovation, Creativity and Entrepreneurship
    CMN140 Environment, Technology and Sustainability

    PLUS select 2 introductory level courses in an area other than Communication from the School of Communication or School of Social Sciences.

    Elective courses (2)

    Select 2 elective courses from either faculty (Arts and Business or Science, Health, Education and Engineering).

    Year 2
    Required courses (6)
    Select 6 advanced level courses from:
    Elective courses (2)

    Select 2 elective courses from either faculty (Arts and Business or Science, Health, Education and Engineering).

    Year 3
    Required courses (6)
    Select 6 advanced level courses from:
    Elective courses (2)

    Select 2 elective courses from either faculty (Arts and Business or Science, Health, Education and Engineering).

    TOTAL UNITS 288

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