Student Handbook, Semester 2, 2009: Public Relations | UniSC | University of the Sunshine Coast, Queensland, Australia

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Student Handbook, Semester 2, 2009: Public Relations

Major

For a major in Public Relations, students must successfully complete 8 courses:

8 required courses:
CMN120 Public Relations Strategies and Tactics
CMN216 Crisis and Issues Management
CMN218 Media and Community Relations
CMN229 Media and Promotion: Tourism and Hospitality
CMN231 Communication Campaign Planning
CMN243 Production Workshop (Professional Communication)
CMN251 International Communication
CMN273 Internship/Research Project (Professional Communication)

Minor

For a minor in Public Relations, students must successfully complete 4 courses:

1 required course:
CMN120 Public Relations Strategies and Tactics

Plus select 3 courses from:
CMN216 Crisis and Issues Management
CMN218 Media and Community Relations
CMN226 Advertising: Copy and Image
CMN229 Media and Promotion: Tourism and Hospitality
CMN231 Communication Campaign Planning
CMN248 Creative Advertising
CMN251 International Communication

Notes

  • Students are eligible to apply for the Public Relations major after the end of their second year of full-time study or equivalent. Preference is given to students enrolled in the Bachelor of Communication and coordinator permission is required to enrol in CMN243 and CMN273 .
  • Students not able to undertake a Public Relations major may be eligible for a Communication Studies major.

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