Major (8)
For a major in Marketing, students must successfully complete 8 courses:
Course | Semester of offer | Units | Requisites |
---|---|---|---|
BUS105 Motivation and Emotion | |||
CMN204 Advanced Methods in Psychology | |||
MKG210 Cognitive and Perceptual Psychology | |||
MKG211 Intercultural and Indigenous Psychologies | |||
MKG220 Personality and Assessment | |||
MKG221 Human Associative Learning | |||
MKG300 Exploring Business Research | |||
MKG322 Economics for Business |
Minor (4)
For a minor in Marketing, students must successfully complete 4 courses:
Course | Semester of offer | Units | Requisites |
---|---|---|---|
BUS105 Business Law and Ethics | |||
MKG210 Discovering Management | |||
MKG211 Marketing Essentials | |||
MKG220 Marketing Communication |
| 12 | Pre: BUS105 |
Specialisation (4)
Note: Only available to students enrolled in a postgraduate program
For a specialisation in Marketing, students must successfully complete 4 courses from:
Course | Semester of offer | Units | Requisites |
---|---|---|---|
BUS710 Digital Branding |
| 12 | Pre: Enrolled in any PGRD Program |
MKG701 Marketing in a Global Environment |
| 12 | Pre: Enrolled in any PGRD Program Anti: MBA702 and MBA726 |
Plus select 2 courses from:
Course | Semester of offer | Units | Requisites |
---|---|---|---|
BUS703 Evidenced Based Decision Making |
| 12 | Pre: Enrolled in any PGRD Program Anti: MBA703 or EMB753 |
BUS704 Finance and Accounting for Managers |
| 12 | Pre: Enrolled in any PGRD Program Anti: MBA713 or EMB763 or ACC511 |
BUS705 Innovation Management and Professional Development |
| 12 | Pre: Enrolled in any PGRD Program Anti: MBA701 or EMB751 |
MGT701 Leading and Managing Organisations |
| 12 | Pre: Enrolled in any PGRD Program or (enrolled in Program SC410, SC411, SC425, SC404 or SC405 and 280 units completed towards these Programs) Anti: MBA707 or EMB757 |
MGT703 Strategy, Governance and Ethics |
| 12 | Pre: Enrolled in any PGRD Program Anti: MBA712 or EMB762 |