Creative Advertising | UniSC | University of the Sunshine Coast, Queensland, Australia

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Creative Advertising

The Creative Advertising major prepares you for creative and strategic roles in the dynamic advertising industry.

You’ll study communication and advertising theories and develop your practical skills through industry projects for real clients. You’ll also learn about copywriting, new media advertising, advertising planning and design.

This major develops your professional skills in communication, creative problem solving, teamwork, time management and leadership – transferable skills that are valuable in any career.

Career opportunities

Account executive, copywriter, creative director, account planner, art director, advertising designer.

Major (8)

For a major in Creative Advertising, students must successfully complete 8 courses:

CourseSemester of offerUnitsRequisites
CMN140 Leading and Managing Organisations
DES105 Global Business Management
CMN204 Finance and Accounting for Managers
CMN213 Innovation Management and Professional Development
CMN224 Managing Across Global Cultures
CMN226 Marketing in a Global Environment
CMN311 Evidenced Based Decision Making
DES211 Economics for Managers

Minor (4)

For a minor in Creative Advertising, students must successfully complete 4 courses:

CourseSemester of offerUnitsRequisites
CMN140 Global Business Management
CMN204 International Trade and Finance
CMN224 Strategy, Governance and Ethics
CMN226 Leading and Managing Organisations