This Bachelor of Business - Marketing major Study Plan is for students commencing in Semester 1, 2015 at USC SouthBank.
There may be a limited selection of elective courses available at USC SouthBank campus.
Year 1
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| COR109 | ||||
| BUS102 Economics for Business |
| 12 | ||
| BUS104 Discovering Management |
| 12 |
PLUS select 1 elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| BUS101 Exploring Business Research |
| 12 | ||
| BUS105 Marketing Essentials |
| 12 | ||
| BUS106 | ||||
| BUS108 Information Systems in Organisations |
| 12 | Anti: ACC108 |
Year 2
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| BUS203 Business Law |
| 12 | Anti: BUS103 or LAW101 or LAW102 or LAW201 or LAW202 or LAW203 or LAW204 |
| MKG210 Consumer Behaviour |
| 12 | Pre: BUS105 |
| MKG211 Services Marketing |
| 12 | Pre: BUS105 |
PLUS select 1 elective course from the School of Business courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from the School of Business).
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| MKG220 Marketing Communication |
| 12 | Pre: BUS105 | |
| MKG222 |
PLUS select 1 elective course from the School of Business courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from the School of Business).
PLUS select 1 advanced level (200 / 300 coded) elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
Year 3
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| MKG322 Building and Managing Brands |
| 12 | Pre: BUS105 |
PLUS select either 1 course from:
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| IBS310 | ||||
| MKG212 |
OR select 1 advanced level (200 / 300 coded) elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
PLUS select 2 advanced level (200 / 300 coded) elective courses from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| BUS320 Business, Governance and Society |
| 12 | Pre: Completed 144 units in undergraduate business courses | |
| MKG324 |
PLUS select either 1 course from:
| Course | Semester of offer (Sunshine Coast) | Units | Requisites | |
|---|---|---|---|---|
| MKG221 Sports Marketing |
| 12 | Pre: BUS105 | |
| MKG321 |
OR select 1 advanced level (200 / 300 coded) elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
PLUS select 1 advanced level (200 / 300 coded) elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
If you have not yet successfully completed IBS310 or MKG212 you must complete either MKG221 Sports Marketing or MKG321.