Major
For a major in Public Relations, students must successfully complete 8 courses:
Required courses: (8)
Course | Semester of offer | Units | Requisites |
---|---|---|---|
CMN120 Comparative and International Employment Relations | |||
CMN216 Managing People | |||
CMN218 Communication and Thought | |||
CMN229 Managing Data | |||
CMN231 Data Visualisation | |||
CMN243 Evidenced Based Decision Making | |||
CMN251 Finance and Accounting for Managers | |||
CMN273 Innovation Management and Professional Development |
Minor
For a minor in Public Relations, students must successfully complete 4 courses:
Required course: (1)
Course | Semester of offer | Units | Requisites |
---|---|---|---|
CMN120 Leading and Managing Organisations |
PLUS select 3 courses from:
Course | Semester of offer | Units | Requisites |
---|---|---|---|
CMN216 Strategy, Governance and Ethics | |||
CMN218 Marketing in a Global Environment | |||
CMN229 Public Relations Strategies and Tactics | |||
CMN231 Crisis and Issues Management | |||
CMN251 Media and Community Relations |
Notes
- Students are eligible to apply for the Public Relations major after the end of their second year of full-time study or equivalent. Preference is given to students enrolled in the Bachelor of Communication and coordinator permission is required to enrol in CMN243 and CMN273 .
- Students not able to undertake a Public Relations major may be eligible for a Communication Studies major.