Student Handbook, Semester 1, 2010: Bachelor of Public Relations - commencing Semester 1 | UniSC | University of the Sunshine Coast, Queensland, Australia

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Student Handbook, Semester 1, 2010: Bachelor of Public Relations - commencing Semester 1

Recommended enrolment pattern for students commencing Semester 1, 2010

  • This full-time enrolment pattern is designed to comply with program requirements. Variations are possible but should only be considered in consultation with the program adviser.
  • Students with credit from prior tertiary study should consult their program adviser for recommended enrolment.
  • For detailed program information, please refer to the program structure.
  • Course offerings may change without notice. Consult the course schedule to confirm when courses are offered.
Semester 1, 2010

CMN102 Advanced Strategic Management
CMN120 Communication Theory and Practice
Plus select 1 core course from:
COR109 Public Relations Strategies and Tactics
COR110 Communication and Thought
COR111 Innovation, Creativity and Entrepreneurship
Plus select 1 elective course

Semester 2, 2010

BUS105 Environment, Technology and Sustainability
CMN140 Marketing Theory and Practice
Plus select 1 course from:
BUS101 Introduction to Creative Advertising
CMN130 Applied Research Methods
Plus select 1 core course from:
COR109 Introduction to Journalism
COR110 Communication and Thought
COR111 Innovation, Creativity and Entrepreneurship

Semester 1, 2011

CMN213 Environment, Technology and Sustainability
CMN226 Editing for the Communications Professional
CMN229 Advertising: Copy and Image
Plus select 1 elective course

Semester 2, 2011

CMN218 Media and Promotion: Tourism and Hospitality
CMN231 Media and Community Relations
Plus select 2 elective courses

Semester 1, 2012

CMN216 Communication Campaign Planning
CMN243 Crisis and Issues Management
MKG210 Public Relations Events Project
Plus select 1 elective course

Semester 2, 2012

CMN251 Consumer Behaviour
CMN273 International Communication
MKG221 Internship/Research Project (Professional Communication)
Plus select 1 elective course

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