Student Handbook, Semester 1, 2009: Bachelor of Public Relations - commencing Semester 1 | UniSC | University of the Sunshine Coast, Queensland, Australia

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Student Handbook, Semester 1, 2009: Bachelor of Public Relations - commencing Semester 1

Recommended enrolment pattern for students commencing Semester 1, 2009

  • This full-time enrolment pattern is designed to comply with program requirements. Variations are possible but should only be considered in consultation with the program adviser.
  • Students with advanced standing from prior tertiary study should consult their program adviser for recommended enrolment.
  • For detailed program information, please refer to the program structure.
  • Course offerings may change without notice. Consult the course schedule to confirm when courses are offered.
Semester 1, 2009

CMN102 Communication Theory and Practice
CMN120 Introduction to Public Relations
Select 2 courses from:
COR109 Communication and Thought
COR110 Innovation, Creativity and Entrepreneurship
COR111 Environment, Technology and Sustainability

Semester 2, 2009

BUS105 Marketing Theory and Practice
CMN213 Editing for the Communications Professional
CMN231 Communication Campaign Planning
Plus select 1 course from:
BUS101 Applied Research Methods
CMN130 Introduction to Journalism

Semester 1, 2010

CMN229 Media and Promotion: Tourism and Hospitality
CMN226 Advertising: Copy and Image
MKG210 Consumer Behaviour
Plus select 1 elective course (refer to note 3)

Semester 2, 2010

CMN218 Media and Community Relations
CMN224 Advertising Campaigns
MKG221 Sport and Event Marketing
Plus select 1 elective course (refer to note 3 )

Semester 1, 2011

CMN216 Crisis and Issues Management
CMN243 Production Workshop (Professional Communication)
Plus select 2 elective courses (refer to note 3)

Semester 2, 2011

CMN251 International Communication
CMN273 Internship/Research Project (Professional Communication)
Plus select 2 elective courses (refer to note 3 )

Notes

1. Students must complete at least 12 advanced Communication courses, including CMN213 , CMN216 , , CMN218 , CMN224 , CMN226 , CMN229 , CMN231 , CMN243 , CMN251 , CMN273 , MKG210 and MKG220 .
2. The program includes 6 electives. Electives may be any course from the Faculty of Arts and Social Sciences, with a maximum of 3 chosen from other faculties.
3.  It is recommended that students utilise electives to complete a minor (4 courses).
4. Students may complete no more than 10 introductory level courses.
5. Prerequisites may apply for some advanced courses.

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