Student Handbook, Semester 1, 2009: Bachelor of Communication (Public Relations) - commencing Semester 2 | UniSC | University of the Sunshine Coast, Queensland, Australia

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Student Handbook, Semester 1, 2009: Bachelor of Communication (Public Relations) - commencing Semester 2

Recommended enrolment pattern for students commencing Semester 2, 2008

  • This enrolment pattern is designed to comply with program requirements. Variations are possible but should only be considered in consultation with the program adviser.
  • Students with advanced standing from prior tertiary study should consult the Faculty of Arts and Social Sciences program adviser for recommended enrolment.
  • Course offerings may change without notice. Consult the course schedule to confirm when courses are offered.
Semester 2, 2008

BUS105 Marketing Theory and Practice
CMN102 Communication Theory and Practice
Plus select 1 course from:
COR109 Communication and Thought
COR110 Innovation, Creativity and Entrepreneurship
COR111 Environment, Technology and Sustainability
Plus select 1 course from:
AUS100 History of Australian Popular Culture: The twentieth century and beyond
DES105 Introduction to Design
DES106 Typography
ENP101 Introduction to Environmental Studies
INT100 International Politics: An Australian Perspective
JST102 Foundations of Criminology
PSY101 Introduction to Psychology B
SCS110 Introduction to Sociology: Society, Culture and Social Change
SCS130 Introduction to Indigenous Australia
SCS172 Social Work and Human Services Practice *

Semester 1, 2009

CMN110 Australian Media Industries: Introduction to Communication Studies
CMN120 Introduction to Public Relations
CMN213 Editing for the Communications Professional
Select 1 course from:
COR109 Communication and Thought
COR110 Innovation, Creativity and Entrepreneurship
COR111 Environment, Technology and Sustainability

Semester 2, 2009

CMN231 Communication Campaign Planning
MKG220 Promotions Management:
Plus select 1 course towards the chosen minor in: (refer to note 3)

Semester 1, 2010

CMN226 Advertising: Copy and Image
MKG210 Consumer Behaviour
Plus select 2 course from:
CMN229 Media and Promotion: Tourism and Hospitality
CMN235 News Writing: Print and Broadcast
or an elective course(s)

Semester 2, 2010

CMN224 Advertising Campaigns
Plus select 1 course from:
CMN228 The Writer and the Law
CMN249 Advanced News Reporting
CMN251 International Communication
CMN273 Internship/Research Project (Professional Communication)
Plus select 2 elective courses

Semester 1, 2011

CMN216 Crisis and Issues Management
CMN248 Creative Advertising
Plus select 2 course from:
CMN229 Media and Promotion: Tourism and Hospitality
CMN237 Writing for the Web
CMN243 Production Workshop (Professional Communication)
or elective courses

* Subject to final approval approval.
Notes
  1. Students must complete at least 12 advanced Communication courses, including CMN213 , CMN216 , CMN224 , CMN226 , CMN231 , CMN248 , MKG210 and MKG220 .
  2. The program includes 6 electives. Electives may be any course from the Faculty of Arts and Social Sciences, with a maximum of 3 chosen from other faculties.
  3. It is recommended that students utilise electives to complete a minor (4 courses).
  4. Students may complete no more than 10 introductory level courses.
  5. Prerequisites may apply for some advanced courses.

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